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Once you’ve given your business a General Benefit Statement to send out, it’s important to keep your sales pitch going. The result of putting together a simple sheet of paper won’t always be a success, and it’s impossible to predict what that original statement might have generated. So, what can you do to make sure your ideas for a General Benefit Statement will deliver the right results?
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For starters, you should decide what the goal of your business is. Don’t just assume that you’ll send out the General Benefit Statement and it’ll all just fall into place. You need to have a specific goal in mind so that your letter will have a clear message to everyone that reads it. Otherwise, they may assume that the General Benefit Statement was just the “cute” baby” statement that you probably included in your original letter.
Before you start writing the letter, think about the final objective for your business. If you want to get a sales job, you may want to add the line that your company is committed to giving people a great deal. If you want to make a better workplace, you may want to add the line that you’re committed to improving workplace relations. Whatever your final objective, that’s what you need to have in your letters to get your business’ goals accomplished.
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Next, brainstorm General Benefit Statement examples to use for your letter. Don’t be afraid to use unique examples. These examples give you a lot of leeway in terms of theme and content. You can even use examples from a company newsletter you may have received.
Make sure you follow the guidelines for having a General Benefit Statement. Make sure you think through how the General Benefit Statement will reach people. You should be sending out a General Benefit Statement to customers before you have any contact with your customers. For example, you may have customers that live in your neighborhood or your city and would be interested in knowing about your company’s products and services.
SMART Business Goal Examples from general benefit statement examples , source:thebalancesmb.com
Finally, make sure your final goal is the one that you had before you started writing the letter. Many General Benefit Statement examples that you find will tell you what you’re supposed to do. When you’ve done that, just be sure to make sure you do the same thing. You may need to put in a message about what your company is doing, but you need to add that in the General Benefit Statement. You’ll know if your letter was prepared properly or not.
Once you’ve done the brainstorming and come up with the examples, you’re ready to write your General Benefit Statement. Keep it brief and to the point. Finally, remember to follow the guidelines for your General Benefit Statement.
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